Tuesday, July 26, 2011

Japanese Carriers are Going to Teach AT&T a thing or 2 about Marketing

Just hours after the unveiling of the newest Windows Phone, and the first Mango device, Japan has already shown a thing or two about sharp, over the top advertising and marketing. While it can't be purchased yet, the electronic stores in Tokyo will soon be flooded with new Smartphones unlike any on the shelves currently. While the iPhone and Android platforms will still be prominently displayed, there is going to be a splash of color, uniformed sales people hawking the phones and plans out front, and shelves of devices to check out. See one example of the marketing here...

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